A better world
The rules of engagement change when we see our organization as living beings brought to life to create goods and services that bring value to those they serve. Rather than the limited view of life as a machine, we draw from the well of deeper wisdom of how life functions. We apply the universal understanding of man’s body and soul to our previous, inaccurate, model of the “cold, lifeless corporation.”
Is it any wonder that organizations struggle to implement any real changes in business? When the Context field boundaries are set to that of the machine paradigm, no matter what we say or do, we will operate as if we are running a machine.
When we take on the Context of a Living Organization®, suddenly our organization springs to life. We move from life as a set of tasks for the sole purpose of producing to life as creation. We are no longer simply a component in a massively complex machine; we become a contributing member of an interdependent set of relationships. We move from doing what we know we can do to doing that which creates the future we sense is possible and desire to create. We learn to cherish and nurture our organizations, to honor their purpose and marvel at their creation. We commit ourselves more completely and deeply to their survival, growth and lasting legacy.
We increase our ability to guide our organizations when we learn to work with the energies that flow throughout them and tap into the appropriate field for each challenge we face. We create responsive interaction of the organization with its environment; when the environment changes, the organization changes naturally in response. Instead of predict and control, we learn how to sense and respond.
When every individual (the living cells of the corporate body) is infused with the right Context for making decisions, then like our bodies when driving a car, they will collectively respond in appropriate alignment and make the right decisions. This is how all organisms live and thrive and The Living Organization® model simply reflects how natural living organisms operate.
Every organization exists to do more than make money, increase market share, or be the best in their field. The do more than just sell goods or services to customers. They make a difference. They have a Soulful Purpose™.
Evolution, a force of nature that is at times dormant, asserts itself when a species or a system no longer fits its current environment. It asserts itself by creating a crisis that forces the system to adapt to the new environment or die. A similar call to adapt and change has brought us to a critical point in our evolutionary development. The choices we make now will determine the future of business and society.